MolyWorks Officially Rebrands as Continuum Powders and Appoints New CEO

Continuum Powders, a provider of high-performance, sustainable metal powders, has completed its official rebrand from MolyWorks and has appointed Rob Higby the company’s new chief executive officer.

Higby takes over from previous CEO Phil Ward, who now assumes the role of president, Asia Pacific, where he will lead Continuum’s Asia Pacific operations. Since 2020, Ward has led the organization through customer adoption, IP development, quality systems certification and the establishment of funding partnerships.

“I’m excited to be partnering with Rob as we accelerate our metal powder and service offerings to our customers,” Ward says. “Rob’s experience and track record of delivering next-generation manufacturing and MRO services to customers is the perfect focus for Continuum as we scale our global business being served out of Texas, California and Singapore.”

Experienced Leadership

The company says that Higby is experienced in building world-class teams that deliver unmatched service levels of next-generation offerings for customers. Most recently, he served as an executive partner with AEA Investors, where he led the firm’s aerospace and defense investment practice. He led several investments for the firm and advised other companies, including Velo3D Inc., where he also served as advisor to the board of directors and interim chief commercial officer. Prior to AEA, Higby served as CEO of TurbineAero, an auxiliary power unit (APU) services MRO, which he grew to a top 25 private company in the state of Arizona in 2019. His proven track record of delivering results and fostering a culture of innovation will serve him well to lead Continuum Powders into the future.

“I’m delighted to be joining the Continuum Powders team,” Higby says. “Continuum combines our industry’s best engineers and service professionals with an unmatched value proposition that will lead our industry in the years and decades to come. I look forward to working with the amazing professionals in our company and taking our powder life cycle management value proposition to each of our customers and industry thought leaders.”

Unified Branding

As part of the rebrand, MolyWorks Materials Corp. changed its corporate name to Continuum Powders Corp. to become a single, unified brand that more accurately represents the future and differentiators of the company. All company assets, patents, employees and locations are now officially Continuum Powders.

Continuum and the Circular Economy

This sustainable metal powders company focuses on innovation as it continues rapid advancement in commercialization efforts and new product development. Continuum Powder’s technology offers an advantage over traditional metal powder delivery and service methods by providing a streamlined powder life cycle management process that is said to significantly reduce energy consumption and carbon emissions. Continuum aims to deliver high-quality, cost-competitive metal powders while minimizing environmental impact.

Continuum is the creator of The Greyhound M2P (melt to powder) Platform, a patented cradle-to-cradle process of recycling alloyed metal waste-stream products into powder in a single processing step. The platform affords customers the same high-quality spherical metal powder they use today while contributing significantly to their decarbonization and sustainability programs by utilizing Continuum Powders’ nearly carbon-free powder materials.